Fiat Names VW Marketer to Lead U.S. Return
New York Times - Wheels • Mar 11, 2010Fiat, returning to the United States market late this year, has named Laura J. Soave, VW's general manager of experiential marketing, to head its operations in North America, reports Reuters. She reports directly to Sergio Marchionne, chief executive of Fiat… Full Story »
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Topics:
- Formula 1
- Chrysler
- Volkswagen
- Fiat
